Planning a Holiday Video: Don’t Skip This Lighting Step
Holiday videos are fun to create, especially when the final version looks full of cheer. But the magic can fall
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Should You Use Humor in HVAC Ad Scripts This Holiday?
Holiday season is a good time to freshen up HVAC radio scripts. People are tuning in more, and the mood
What Counts as a Bad Call-to-Action in Radio Jingles
A radio jingle moves fast, and if it’s going to work, the call-to-action (CTA) has to land in just the
A Quick Guide to Setting Up Instagram Ads for Local Electricians
Instagram might not be the first place electricians think about for reaching new customers, but it’s an easy and friendly
Why Google Guaranteed Ads Don’t Replace Branding
When people search for help online, showing up first feels like a win. That’s the promise of Google Guaranteed Ads,
What to Watch Out for When Recording Green Screen Holiday Ads
Holiday commercials look extra fun when snow falls behind the actor or the North Pole glows in the background. But
Radio Jingles That Actually Help Roofers Get Calls This November
November is a busy time for roofers. After weeks of leaves building up and storms passing through, a lot of
